Frequently Asked Questions with TAAN THAI
Table of Contents
TAAN THAI Story
What is unique about TAAN THAI Products?
Our brand’s name, TAAN THAI, derives from Thai words “ทานไทย” which means “tasting Thai.” As the name suggests, we want our products to be, first and foremost, authentically Thai. The concept of authenticity is indeed subjective and what represents Thai food varies. After all, many Thai dishes are products of shared cultures in Asia. What we try to represent, however, is the essence of what it feels like to enjoy Thai food, as if you are trying our dishes in Thailand. This means it has to be tasty as well. Tasty and authentic are what we want our products to represent.
What sets us apart from other ways to enjoy Thai food is how easy it should be to cook with TAAN THAI. With our products, we want you to be able to make Thai dishes with no hassle as well as to adapt with whatever you have in your fridges.
It is all about REAL, EASY, THAI food!
Who founded TAAN THAI Brand?
TAAN THAI was founded by three Thais: Ping, Ploy, and Prin. Ping had studied and lived in both the United States and Europe for more than 10 years. During her time abroad, she loved cooking Thai food for her friends. However, she found it hard to find the right ingredients and sauces required for many dishes, especially Pad Kra Pao. The idea of TAAN THAI came to her mind years ago. Coming back to Bangkok, she recruited Ploy and Prin to start TAAN THAI.
Ploy is a self-proclaimed foodie. She loved trying different food from all nationalities. She is also an avid cook and baker who loves to cook food and bake for her friends in her free time. Some of TAAN THAI recipes came from her research and development over many years.
Prin is a photographer by profession. His dream is to share the value of Thai food and culture through his work. Joining the TAAN THAI team, he is the main person behind all of the beautiful pictures, videos, and our promotional materials.
TAAN THAI Products
Which products are vegetarian-friendly?
All of our products are vegetarian-friendly. As part of the design requirement, we want our products to be adaptable to all food preferences as much as possible while maintaining an authentic taste. Our Tom Kha, Pad Kra Pao, and Thai Tea are also vegan-friendly.
How long is the shelf life for each product?
For the best taste, all of our products last around a year, except Thai tea drip bags, which last around two years. We do not add any artificial preservatives to our products. Instead, we produce all sauces and soup mixes in dried powder form so that they last longer without preservatives.
Are there any preservatives in your products?
We do not have any preservatives added in our products. Instead, we conducted extensive research and developed our final products in dried powder form that do not require preservatives or refrigeration. This innovation also makes our products easy to store and use.
Products Ideas and Development
What is the idea behind the first menu set?
We carefully curated the first menu set to resemble what Thai people eat at home. Khao Soi and Thai tea make a perfect lunch menu, while Pad Kra Pao and Tom Kha are typical dinner choices. We also believe that all our products are versatile enough to adapt to different tastes and protein preferences.
Where are products being made?
All of our products are made in Thailand. We develop the recipes ourselves and source all ingredients and suppliers from various regions in Thailand to ensure the best taste and quality.
Suggestions for the next TAAN THAI products?
If you have any suggestions for our new products, please share them with us via our Facebook or Instagram pages or email us at taanthaifood@gmail.com.
Ways to Enjoy TAAN THAI Products
What goes well with TAAN THAI Khao Soi Noodles?
Khao Soi (ข้าวซอย) is typically enjoyed as a standalone dish, especially at lunch. To enhance the curry spice flavor, you can add a side of pickled green mustard and a dash of chili oil. For a different texture, try deep-frying some cooked noodles as a garnish.
What is Tom Kha and the best way to enjoy it?
Tom Kha (ต้มข่า) is a light, non-spicy coconut soup that features Thai galangal, kaffir lime leaves, and lemongrass. Our Tom Kha Soup Mix is designed to preserve the herbal aromas and is a perfect palate cleanser. Enjoy it as a comforting dinner or any time you crave a refreshing soup.
What is Pad Kra Pao and the best way to enjoy it?
Pad Kra Pao, or Thai Holy Basil Stir-Fry, is a street food staple that pairs well with various proteins and is typically served with a runny fried egg to balance the spice. Our Pad Kra Pao mix is quick to prepare—perfect for a fast, flavorful lunch or dinner.
How do I make Thai Tea with TAAN THAI?
Our Thai Tea is served in drip bags, similar to coffee. Simply tear the bag open, place it in a cup, and add hot water. Customize it with half & half, sugar, or condensed milk to create your perfect cup. We offer both an orange-colored version and a natural version.
Curious to learn more? We also have dedicated blog posts for different ways and recipes you can enjoy with our products. Check them out here!
Order, Shipping and Return Policy
What’s your return policy?
We have a 60-day satisfaction-guaranteed policy. You can return our products within 60 days of purchase, even if you have used them, as long as you provide detailed feedback for our improvement. Please retain your receipt or proof of purchase. To initiate a return, contact us at taanthaifood@gmail.com. If accepted, we’ll provide a shipping label and further instructions. Items sent back without prior authorization will not be accepted.
Shipping outside the US?
Currently, we do not offer shipping outside of the US. We will update our shipping policy as we expand.
Get in Touch, Collaboration and Partnership
I am interested in carrying your products in our shop, how do we contact you?
We are open to physical retail collaborations. If you’re interested, please reach out to us at taanthaifood@gmail.com or contact us through our website, Facebook, or Instagram pages.
Any other questions not mentioned here?
Feel free to contact us through our website or via our social media channels, or email us at taanthaifood@gmail.com. We would love to answer your questions!